Netflix kills Qwikster, and the loss of Reed Hastings’ voice  

It is clear that for many of our members two websites would make things more difficult, so we are going to keep Netflix as one place to go for streaming and DVDs. This means no change: one website, one account, one password… in other words, no Qwikster. […]

We’re constantly improving our streaming selection. We’ve recently added hundreds of movies from Paramount, Sony, Universal, Fox, Warner Bros., Lionsgate, MGM and Miramax. Plus, in the last couple of weeks alone, we’ve added over 3,500 TV episodes from ABC, NBC, FOX, CBS, USA, E!, Nickelodeon, Disney Channel, ABC Family, Discovery Channel, TLC, SyFy, A&E, History, and PBS.

We value our members, and we are committed to making Netflix the best place to get movies & TV shows.

It’s amazing how quickly Reed Hastings has changed his tone from the heartfelt “we screwed up” to the meaningless PR-speak of “we value our members.” There is no doubt that he was under enormous pressure from shareholders, but his response is truly tragic: he gave in. He lost his voice. And that, I think, is even worse than all the bad decisions that brought him here. I hope it doesn’t last.